“Make an appointment with style,” 1969

The burgeoning National Health Service was in the pink by the autumn of the 1960s and started to extend its quotidian reach beyond dentistry and optometry and into deodorants, singing lessons and hairdressing.

There were two available styles of National Health haircut: the Monsieur, and the Woman. By the mid-70s, their popularity had fallen away, and a brief attempt to replace the Monsieur with the Mohican proved calamitous, and caused punk.